We have a native Android App that users will install exclusively from Google Play. We want the first content displayed in the app to change depending on whether the user found the app by themselves by searching in Google Play, or if they followed a link from our website to the Google Play page from a browser.
Is this possible?
How?
Also see related question for iOS.
You could use the Google Play Install Referrer an pass a different value through depending on the source? ie. Pass in a value if from your website and a blank value if from a search.
https://developers.google.com/android/reference/com/google/android/gms/tagmanager/InstallReferrerReceiver