Scraping google search results and getting the category which google uses to define it

Question

I'm working on a project which requires the category which google uses to define that business/store. I'm using beautiful soup library but I am unable to extract that specific part of the result. I'll show you with a help of an example using the image below: click to open the image

when I search "bell canada" for example, I get search results and also you can see a box which google shows on the right side of the page which summaries the search "bell canada". So my task required, extracting the subtitle under BELL CANADA named as Telecommunications company . How can I achieve this for any search on google using web scraping.

Answer 1

• Make sure you're using the latest version of user-agent e.g Chrome version.
• The result will be parsed only if the search result would have a Knowledge graph displayed.
• If you need to extract just one element, you can use select_one() method from beautifulsoup which uses CSS selectors to find an element. Sometimes it's better than find() (check out SelectorGadget to grab CSS selectors by clicking on the desired element in your browser)

---

Code and full example in the online IDE:

from bs4 import BeautifulSoup
import requests, lxml

# https://docs.python-requests.org/en/master/user/quickstart/#passing-parameters-in-urls
params = {
    "q": "bell canada",  # search query
    "gl": "us",          # country to search from   
    "hl": "en"           # language
}

# https://docs.python-requests.org/en/master/user/quickstart/#custom-headers
headers = {
  "User-Agent":
  "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/100.0.4896.60 Safari/537.36"
}

response = requests.get("https://www.google.com/search", params=params, headers=headers, timeout=30)
soup = BeautifulSoup(response.text, "lxml")

subtitle = soup.select_one(".wwUB2c span").text
print(subtitle)

Output:

Telecommunications company

---

Alternatively, you can use Google Knowledge Graph API from SerpApi, it's a paid API with a free plan.

The difference is that you don't need to create a parser from scratch, maintain it, or figure out how to bypass blocks from Google or other search engines.

Example code to integrate:

from serpapi import GoogleSearch
import os 

params = {
  # https://docs.python.org/3/library/os.html#os.getenv
  "api_key": os.getenv("API_KEY"),  # your serpapi API key
  "engine": "google",               # search engine
  "q": "bell canada",               # search query
  "gl": "us",                       # country to search from
  "hl": "en"                        # language
}

search = GoogleSearch(params)
results = search.get_dict()

result = results["knowledge_graph"].get("type")
print(result)

# Telecommunications company

Full JSON Knowledge Graph output:

{
  "title": "Bell Canada",
  "type": "Telecommunications company",
  "place_id": "ChIJQaXUmDm7j4ARY4k9pa41rcs",
  "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc20b07f241e63c1a8af.png",
  "website": "http://www.bell.ca/",
  "description": "Bell Canada is a Canadian telecommunications company headquartered at 1 Carrefour Alexander-Graham-Bell in the borough of Verdun in Montreal, Quebec, Canada. It is an ILEC in the provinces of Ontario and Quebec; as such, it was a founding member of the Stentor Alliance.",
  "source": {
    "name": "Wikipedia",
    "link": "https://en.wikipedia.org/wiki/Bell_Canada"
  },
  "headquarters": "Montreal, Canada",
  "headquarters_links": [
    {
      "text": "Headquarters",
      "link": "https://www.google.com/search?q=bell+canada+headquarters&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0vS0spOttLPL0pPzMusSizJzM9D4VhlpCamFJYmFpWkFhUvYpVISs3JUUhOzEtMSVRAlgIAJLjc3VQAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQ6BMoAHoECFUQAg"
    },
    {
      "text": "Montreal, Canada",
      "link": "https://www.google.com/search?q=Montreal&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tS4gAxTY0KzLW0spOt9POL0hPzMqsSSzLz81A4VhmpiSmFpYlFJalFxYtYOXzz80qKUhNzdrAy7mJn4mAAAKldbGxWAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoAXoECFUQAw"
    }
  ],
  "ceo": "Mirko Bibic (Jan 2020\u2013)",
  "ceo_links": [
    {
      "text": "CEO",
      "link": "https://www.google.com/search?q=bell+canada+ceo&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0vSUsxOttLPL0pPzMusSizJzM9D4Vglp-YvYuVPSs3JUUhOzEtMSVQAigAAyDZ50kIAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQ6BMoAHoECFoQAg"
    },
    {
      "text": "Mirko Bibic",
      "link": "https://www.google.com/search?q=Mirko+Bibic&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tS4tFP1zc0MjWpMKyoSNFSzE620s8vSk_My6xKLMnMz0PhWCWn5i9i5fbNLMrOV3DKTMpM3sHKuIudiYMBAJXG1PxUAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoAXoECFoQAw"
    }
  ],
  "revenue": "23.96 billion CAD (2019)",
  "revenue_links": [
    {
      "text": "Revenue",
      "link": "https://www.google.com/search?q=bell+canada+revenue&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0vSUskot9JPzs_JSU0uyczP088vSk_My6xKBHGKrYpSy1LzSlMXsQonpebkKCQn5iWmJCpARQEd2EpcSQAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQ6BMoAHoECFgQAg"
    }
  ],
  "founded": "April 29, 1880",
  "founded_links": [
    {
      "text": "Founded",
      "link": "https://www.google.com/search?q=bell+canada+founded&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0vSUs1OttLPL0pPzMusSizJzM9D4Vil5ZfmpaSmLGIVTkrNyVFITsxLTElUgIoCAKNSAMBKAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQ6BMoAHoECFcQAg"
    }
  ],
  "subsidiaries": "Bell Mobility, Bell Fibe TV, Bell Media, Bell Aliant, MORE",
  "subsidiaries_links": [
    {
      "text": "Subsidiaries",
      "link": "https://www.google.com/search?q=bell+canada+subsidiaries&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0vS0swot9JPzs_JSU0uyczP088vSk_My6xKBHGKrYpLk4ozUzITizJTixexSiSl5uQoJCfmJaYkKiBLAQC0i8LLUwAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQ6BMoAHoECFYQAg"
    },
    {
      "text": "Bell Mobility",
      "link": "https://www.google.com/search?q=Bell+Mobility&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tSAjONLCotk7Q0M8qt9JPzc3JSk0sy8_P084vSE_MyqxJBnGKr4tKk4syUzMSizNTiRay8Tqk5OQq--UmZOZkllTtYGXexM3EwAgDhYoVcWwAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoAXoECFYQAw"
    },
    {
      "text": "Bell Fibe TV",
      "link": "https://www.google.com/search?q=Bell+Fibe+TV&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tS4gIxk_MqzIvStDQzyq30k_NzclKTSzLz8_Tzi9IT8zKrEkGcYqvi0qTizJTMxKLM1OJFrDxOqTk5Cm6ZSakKIWE7WBl3sTNxMAIAwCwzNFsAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoAnoECFYQBA"
    },
    {
      "text": "Bell Media",
      "link": "https://www.google.com/search?q=Bell+Media&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tSAjONLCotC7Q0M8qt9JPzc3JSk0sy8_P084vSE_MyqxJBnGKr4tKk4syUzMSizNTiRaxcTqk5OQq-qUCBHayMu9iZOBgBIdpKolgAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoA3oECFYQBQ"
    },
    {
      "text": "Bell Aliant",
      "link": "https://www.google.com/search?q=Bell+Aliant&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tSAjONs6qKMrQ0M8qt9JPzc3JSk0sy8_P084vSE_MyqxJBnGKr4tKk4syUzMSizNTiRazcTqk5OQqOOZmJeSU7WBl3sTNxMAIAPghHPVkAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoBHoECFYQBg"
    },
    {
      "text": "MORE",
      "link": "https://www.google.com/search?q=bell+canada+subsidiaries&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0vS0swot9JPzs_JSU0uyczP088vSk_My6xKBHGKrYpLk4ozUzITizJTixexSiSl5uQoJCfmJaYkKiBLAQC0i8LLUwAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQ44YBKAV6BAhWEAc"
    }
  ],
  "parent_organization": "BCE Inc.",
  "parent_organization_links": [
    {
      "text": "Parent organization",
      "link": "https://www.google.com/search?q=bell+canada+parent+organization&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0vSMsgot9JPzs_JSU0uyczP088vSk_My6xKBHGKrQoSi1LzShSQBRexyiel5uQoJCfmJaYkKmBRAQDkOSRXYQAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQ6BMoAHoECFIQAg"
    },
    {
      "text": "BCE Inc.",
      "link": "https://www.google.com/search?q=BCE+Inc.&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tS4tVP1zc0TM6pSs8ryCnSMsgot9JPzs_JSU0uyczP088vSk_My6xKBHGKrQoSi1LzShSQBRexcjg5uyp45iXr7WBl3MXOxMEAAJpETrZhAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoAXoECFIQAw"
    }
  ],
  "founders": "Alexander Graham Bell, Charles Fleetford Sise",
  "founders_links": [
    {
      "text": "Founders",
      "link": "https://www.google.com/search?q=bell+canada+founders&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0vSUs9OttJPKi3OzEstLoYz4vMLUosSSzLz86zS8kvzUlKLFrGKJKXm5CgkJ-YlpiQqQEWLAVSO90hNAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQ6BMoAHoECFMQAg"
    },
    {
      "text": "Alexander Graham Bell",
      "link": "https://www.google.com/search?q=Alexander+Graham+Bell&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tSYgcxs80NtNSzk630k0qLM_NSi4vhjPj8gtSixJLM_DyrtPzSvJTUokWsoo45qRWJILaCe1FiRmKuglNqTs4OVsZd7EwcjADv87IIXwAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoAXoECFMQAw"
    },
    {
      "text": "Charles Fleetford Sise",
      "link": "https://www.google.com/search?q=Charles+Fleetford+Sise&stick=H4sIAAAAAAAAAOPgE-LUz9U3MMxJz0tS4gIxjcqrzKoqtdSzk630k0qLM_NSi4vhjPj8gtSixJLM_DyrtPzSvJTUokWsYs4ZiUU5qcUKbjmpqSVp-UUpCsGZxak7WBl3sTNxMAIAu9x5NWMAAAA&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQmxMoAnoECFMQBA"
    }
  ],
  "profiles": [
    {
      "name": "Facebook",
      "link": "https://www.facebook.com/BellCanada",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=bell+canada",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc2074c7067793bbe8078324a0faa409aa72ae97cc00dde05d3d.png"
    },
    {
      "name": "LinkedIn",
      "link": "https://www.linkedin.com/company/bell",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=bell+canada",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc2074c7067793bbe8077149819227ec3fe420490a616cb7a98b.png"
    },
    {
      "name": "Instagram",
      "link": "https://www.instagram.com/bell",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=bell+canada",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc2074c7067793bbe80701ded0bf9c7339eb0750d18f70d41a8e.png"
    },
    {
      "name": "Twitter",
      "link": "https://twitter.com/Bell_News",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=bell+canada",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc2074c7067793bbe807ac0352770d2c1364de5875551883bbf0.png"
    },
    {
      "name": "YouTube",
      "link": "https://www.youtube.com/user/bellcanada",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=bell+canada",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc2074c7067793bbe807aca6f6c897bc56669105a3fa347dd780.png"
    }
  ],
  "people_also_search_for": [
    {
      "name": "Bell Mobility",
      "link": "https://www.google.com/search?q=Bell+Mobility&si=ANhW_NqMq05hm_NHatki2oB83qRn9HU6YTauVAJv82wgMbWR1R9UAvwmMtikZ7R6go3IFYLEBqyQrZaG4BLS5p3WFt0rrwQLldwNDkd8S1-6xh6XzROLNmWPjEn63m_JtfsUpeGnJ1sZ5ZrfygGyNjqzZYRQUeiBl6zZ3AHaXiz88P22q3s_YpZGtyao5_7p1pRjhBRMQyhXg-PRV6Xf5Cqukh3H14ooklpf80wV_TODtWV1EKdhiC82QvehgQ6nBqVdkEN0OY9i136n3i8xQnKQVXOmGQKlgnE7ZoUYz6VvineQnxQhTjk%3D&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQxA16BAhUEAU",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=Bell+Mobility&si=ANhW_NqMq05hm_NHatki2oB83qRn9HU6YTauVAJv82wgMbWR1R9UAvwmMtikZ7R6go3IFYLEBqyQrZaG4BLS5p3WFt0rrwQLldwNDkd8S1-6xh6XzROLNmWPjEn63m_JtfsUpeGnJ1sZ5ZrfygGyNjqzZYRQUeiBl6zZ3AHaXiz88P22q3s_YpZGtyao5_7p1pRjhBRMQyhXg-PRV6Xf5Cqukh3H14ooklpf80wV_TODtWV1EKdhiC82QvehgQ6nBqVdkEN0OY9i136n3i8xQnKQVXOmGQKlgnE7ZoUYz6VvineQnxQhTjk%3D",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc20c56ba723d853f90fc6315fa2689fcfb45a4b2a45d9fae90403c0d82e4a40d42b.png"
    },
    {
      "name": "Rogers Communications",
      "link": "https://www.google.com/search?q=Rogers+Communications&si=ANhW_NqMq05hm_NHatki2oB83qRn9HU6YTauVAJv82wgMbWR1dzM_m9DQbE44YUabMcVuyLEzIAhZ3H2Ffy87BzHf7w7Eyu5_QEgCc-vJB0RWaeMzFlsDk1chAWxn8TCFqAnREbojgzTt19P5wVcvFN-qGPr88al2xsnGebQ167KSGOKLrBJhLPuvhjMdtl5xGEenGV8M6hmipQ-UhzJhuTftp1PKWGWSR9ZleVlYAaFN-oPOINFXJ9mt4tOhnfVLP-auA9-ZdIA6-h22xSlZWQqm7W9w12ezMpjfZuQqJO0hOXwoIk__ZO-iER0syJJSIceMmG9NPg2&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQxA16BAhUEAc",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=Rogers+Communications&si=ANhW_NqMq05hm_NHatki2oB83qRn9HU6YTauVAJv82wgMbWR1dzM_m9DQbE44YUabMcVuyLEzIAhZ3H2Ffy87BzHf7w7Eyu5_QEgCc-vJB0RWaeMzFlsDk1chAWxn8TCFqAnREbojgzTt19P5wVcvFN-qGPr88al2xsnGebQ167KSGOKLrBJhLPuvhjMdtl5xGEenGV8M6hmipQ-UhzJhuTftp1PKWGWSR9ZleVlYAaFN-oPOINFXJ9mt4tOhnfVLP-auA9-ZdIA6-h22xSlZWQqm7W9w12ezMpjfZuQqJO0hOXwoIk__ZO-iER0syJJSIceMmG9NPg2",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc20c56ba723d853f90fc6315fa2689fcfb4c7166733dc5a6aba38cf161f2a757494.png"
    },
    {
      "name": "Telus",
      "link": "https://www.google.com/search?q=Telus&si=ANhW_NqMq05hm_NHatki2oB83qRn9HU6YTauVAJv82wgMbWR1avwx721CKW5xFPqY8J24d9HoDRlbSmY_hJ3bLjDSyrYAhUDJ7NPnSUsZP-EodZiQ7lcNnn6zw6GmEG97o7wfrx9GGsw36qfjTUEeKsmbjB1Eu6-3VdGNvabNha80f9AJyZugh2oTfK3Je7UW6NJKddrU1s_rpzpuMpaIaq_XEgweuW_Oh-qyor8ealTV2tasEWtmrNH9ELh8Qr0WjipAWgyWPAOy33BAPYdul4_tNs2tgPq8rQr0SS6yFXbTgS2YySzrH0%3D&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQxA16BAhUEAk",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=Telus&si=ANhW_NqMq05hm_NHatki2oB83qRn9HU6YTauVAJv82wgMbWR1avwx721CKW5xFPqY8J24d9HoDRlbSmY_hJ3bLjDSyrYAhUDJ7NPnSUsZP-EodZiQ7lcNnn6zw6GmEG97o7wfrx9GGsw36qfjTUEeKsmbjB1Eu6-3VdGNvabNha80f9AJyZugh2oTfK3Je7UW6NJKddrU1s_rpzpuMpaIaq_XEgweuW_Oh-qyor8ealTV2tasEWtmrNH9ELh8Qr0WjipAWgyWPAOy33BAPYdul4_tNs2tgPq8rQr0SS6yFXbTgS2YySzrH0%3D",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc20c56ba723d853f90fc6315fa2689fcfb4ef927ce4febcc787bb372f154e1ab257.png"
    },
    {
      "name": "Bell Satellite TV",
      "link": "https://www.google.com/search?q=Bell+Satellite+TV&si=ANhW_NqMq05hm_NHatki2oB83qRn9HU6YTauVAJv82wgMbWR1R_XB3ccGKnGM0ZWrwNs4AfVgIEjRog7cnGYpULPf3NHggGWhZu06mYq6FwuKWiqDluDkFpFfHCqo6EZT-fSbk237oI3ER1G7BPe5c23kxRoP2DjMeuiCj36HGT0G1mHYk4oqhO2mfL5vBe9SNAG9vkMwDPBevv39jCosyf4unz8msh_oPcxbmt9guiYsqPDsuWMW5qbjJk9VnI178i8sIRuww27hhsmsfX7tjqEyIb1yHfG0Jc-1fxB50qXmo8kZ1rhmjQ%3D&sa=X&ved=2ahUKEwjRtYnu8v72AhVAg3IEHeNNAtwQxA16BAhUEAs",
      "serpapi_link": "https://serpapi.com/search.json?device=desktop&engine=google&gl=us&google_domain=google.com&hl=en&q=Bell+Satellite+TV&si=ANhW_NqMq05hm_NHatki2oB83qRn9HU6YTauVAJv82wgMbWR1R_XB3ccGKnGM0ZWrwNs4AfVgIEjRog7cnGYpULPf3NHggGWhZu06mYq6FwuKWiqDluDkFpFfHCqo6EZT-fSbk237oI3ER1G7BPe5c23kxRoP2DjMeuiCj36HGT0G1mHYk4oqhO2mfL5vBe9SNAG9vkMwDPBevv39jCosyf4unz8msh_oPcxbmt9guiYsqPDsuWMW5qbjJk9VnI178i8sIRuww27hhsmsfX7tjqEyIb1yHfG0Jc-1fxB50qXmo8kZ1rhmjQ%3D",
      "image": "https://serpapi.com/searches/624d3ef03d69195733337a68/images/f8d5105f4a126e851d64734cda40fc20c56ba723d853f90fc6315fa2689fcfb438c5d18c0d72fc2c338cfdf89f7d79ed.jpeg"
    },
    {
      "name": "Bell Internet",
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