I have integrated Facebook Purchase event for our website using Facebook event manager and Google tag manger. I have set two parameters related with order id and currency used for the purchase. I can see that the purchase event works properly and the parameter consists of proper values when I make a purchase and see it in real time with the help of datalayer, Facebook pixel helper (Chrome extension) and the Overview tab present in Facebook event manager console. However when I view my purchase event in Facebook analytics I cannot find the section where the parameter values of my purchase event in Facebook analytics are recorded.
Cannot see parameter values used for Facebook Purchase Event - Facebook Pixel
787 Views Asked by Nadeem Nagpurwala At
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Steps:
1 - Create a variable in GTM for Transaction Value
2 - In custom HTML Tag put the variable you had just created in step 1 in value.
EG: