in my Obiee 12 there isn't the application/package called 'Marketing Segmentation'. How can I install it? That's why I can't create a segment. There is a simple method to do it or I need to modify instanceconfig.xml? Thanks
How install Marketing Segmentation in Oracle Business Intelligence Enterprise Edition 12c
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Disabled by default. For 12.2.1.4 (no idea what "12c" you are on) you need to enable it by following https://support.oracle.com/epmos/faces/DocContentDisplay?id=2458323.1