UIActionSheet with mixed style labels?

Question

Is there a way to have an UIActionSheet with mixed style labels? For example, instead of

Travis Bench (F00008)
Outback (F00056)

I might want it to be shown as

Travis Bench (F00008)
Outback (F00056)

I saw some examples, where one cheats and enumerates the subviews of the sheet before it is shown, and doctors it up. I'm OK with that if it has to be that way. In pseudo code, I think it needs to be something like:

for (view in sheet.subviews) {
    if ([view isKindOf: UIButton]) {
        [view setAttributedTitle: something forState: UIControlStateNormal];}}

I fall apart at the something there though. I've looked at the NSAttributedString reference, and I don't (yet?) see how that's meant to be used to make strings that are partially bold or partially italicized or... anything really.

Is what I want to do even possible?